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Creating a new UK Music Festival in 2021.

Andy Robertson

In these difficult times it's hard to believe that anyone would consider creating a brand-new UK music festival for the summer of 2021. Using the old Latin proverb ‘Fortune favours the bold’ is perhaps a relevant statement here, creating a new music festival is no mean task and in the current climate certainly risky. 

With so many talented people being made redundant or placed on furlough there is a pool of individuals who currently have little employment prospects for 2021. As is often the case it is exactly these circumstances that lead people to start working for themselves rather than relying of a current employer who may or may not resume activity in 2021.

There are rumours already circulating of a handful of new music festivals currently in the planning phases for 2021. Talented and vastly experienced music curators, producers and logistics experts are getting together and leveraging their relationships and contacts in the music festival industry to create something new.

Clearly there are a host of benefits in creating a music festival from scratch. There are no legacy issues to deal with in terms of logistics planning. This new band of organisers have a clean slate to work with and can create a festival using their skills and experience taking the best elements and ditching poor or questionable activities. There are no legacy computer systems of processes to consider, they can take a best-in-class approach to all the processes and procedures in planning. From the outset planning will be based around potential rules and regulations in light of coronavirus. With so many talented people available at all levels of experience recruiting a highly rated organising team should not present any challenges. With the competition in disarray some festivals have abandoned 2021 meaning many top-rated artists will be available making the line-up creation somewhat easier.

Given the current status launching a new music festival is risky, for investors with deep pockets it may be a risk worth taking. High risk often produces high rewards and potential investors will be doing a lot of due diligence before making any commitments. Of course, there is still a risk of cancellation should coronavirus infections surge close to the festival site near the scheduled time. Cancellation insurance for anyone involved in a new venture like this will be difficult at best.

With some consolidation in the music festival sector already and some with an uncertain future anyone connected with the music festival industry should be applauding anyone who is brave enough to create a new music festival from scratch. Given the talented individuals organising these new events ticket buyers will be getting all the best parts of attending a festival without the bad bits. 

For any new budding music festival organisers planning new events for 2021 using a software management platform like
Festival Pro gives them all the functionality they need to plan every aspect of their event. The guys who are responsible for this software have been in the front line of event management for many years and the features are built from that experience and are performance artists themselves. The Festival Pro platform is easy to use and has comprehensive features with specific modules for managing artists, contractors, vendors, volunteers, sponsors guestlists and ticketing. 

Image by Wendy Wei via Pexels

Andy Robertson
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